Insight | Ruby's Desk

Insight

The purpose

of visualisation

is insight,

not pictures

Data visualisation for print, digital and social platforms.

Design, dashboards and charts that bring clarity to financial reporting, editorial content and business communications.

Clients include publishers, media organisations, financial services, investor relations professionals, advertising agencies and small businesses.

Strategy

• Strategy

Financial charts, dashboards and editorial visuals designed to communicate complex information with clarity and impact.

Strong communication turns information into understanding and action. Drawing on experience in financial journalism, investor relations, advertising and PR, I help organisations communicate with clarity, consistency and impact.

Services:

Data reporting strategy

Presentation planning

Brand alignment

Available on retainer, subscription or project basis.

Data graphics

Graphics relay information more so today than ever before, as our attention is often diverted from one story to the next.

Turning complex financial and business data into clear, engaging visual stories.

Design

You never get a second chance to make a first impression – visuals offer an illuminating initial contact with your audience.

Corporate identities should run congruently across all media content.

Visual communications that inform and engage your brand.

Consistent, high-quality communications across print, digital and social platforms.

Visuals

Data-led information for online platforms that communicate insight quickly and clearly — helping position you as a credible voice in your field.